The EA Campus Podcast
Do you want to know what it takes to work as a high-performing Executive Assistant? You’ll find out when you listen to The EA Campus podcast. Join Nicky Christmas, the Founder of The EA Campus, for a weekly interview with successful Assistants who all have first-hand experience and lessons to share on what it takes to excel in the role. Tune in, get inspired, and learn how to create an Assistant career where you are valued, motivate,d and ready to face every challenge head-on. Whether you are an Assistant just starting in your career or prepared to move to the next level, building a successful Assistant career just got a little easier with The EA Campus Podcast!
The EA Campus Podcast
Ep82: Strategic… Job Title or Mindset?
In The EA Campus EP82, Nicky Christmas dives into one of the most talked-about phrases in the Assistant world - Strategic Business Partner. Is it a genuine evolution of the role, or just a buzzword that’s been stretched too far? In The EA Campus EP82, Nicky unpacks what it really means to be “strategic” as an Executive Assistant, why it’s a mindset rather than a job title, and how to turn that mindset into everyday action.
You’ll hear honest reflections on the disconnect between expectation and recognition, practical advice for working strategically without waiting for permission, and a step-by-step Weekly Operating System to help you align priorities, protect focus, and build influence in your role.
If you’re ready to stop reacting and start leading with purpose, The EA Campus EP82 will help you bridge the gap between support and strategy - and show that being a Strategic Business Partner isn’t about status, it’s about how you show up every week.